Let me guess...

You're sitting there thinking you need more followers, more content, more "authority" before you can actually reach out to the people who need your help.

Meanwhile, your bank account is looking sad AF and you're starting to wonder if this whole "business owner" thing is actually going to work out.

Here's the brutal truth:

While you're waiting for permission to be brave enough to send cold emails, someone else is sliding into your dream client's inbox and getting hired for the exact work you do.

Consider this:

Every day you tell yourself "cold emails aren't for me" or "I need to build my audience first" or "cold outreach feels sleazy"...

you're literally choosing to stay broke.

Your job as a business owner is to get clients.

Period.

Not to be internet famous.

Not to have the perfect content strategy.

And definitely not to wait until you feel "ready." (Psst -- you never will.)

Rather...

Your job is to connect with people who need your help and will pay you for it.

But instead, you're:

✓ Refreshing your social media hoping someone will magically discover you

✓ Spending hours on content that gets 3 likes and zero inquiries

✓ Watching your bank account shrink while you wait for the "perfect moment"

✓ Dealing with the low-level stress and anxiety of not knowing where your next client is coming from

Here's what happens if you keep this up for another 3, 6, even 9 months:

Your confidence tanks.

Your stress levels spike.

You start questioning whether you're cut out for this.

And eventually?

You'll have to get a "real job" and give up on the dream of freedom that made you start this business.

Truth is: the cost isn't just money.

The real cost is your dreams.

Lemme tell you something:

I've made over $500K from cold outreach.

Not from being internet famous.

Not from having a massive following.

But from sending strategic emails to the right people.

One of my clients, Adam, sent ONE cold email using my framework...

That single email started a referral relationship that got him a sales call in 2 weeks, a $6K client, and then a $7K/month retainer for 6 months.

ONE.

EMAIL.

But here's the thing…

Most people never send that email.

Because they don't realize what they're actually losing by waiting.

That's why I created the Cold Email ROI Calculator.

This is a revenue reality-check that shows you exactly how much money you're losing every single day you don't send those emails.

Here's what happens when you see your actual lost revenue number:

✓ You'll stop making excuses about why cold emails "aren't for you"

✓ You'll get intrigued by cold emails instead of scared of them

✓ You'll finally understand the real cost of playing it safe

✓ You'll start taking action instead of waiting for the perfect moment

✓ You'll realize that being "sleazy" is staying broke when you could be helping people

But here's the real benefit:

You'll finally get serious about proactively reaching out to people who

need your help and will become clients.

Because when you see that you're losing $10K+ every month by not sending emails...

suddenly, hitting send doesn't seem so scary.

Look, I'm not just talking theory here.

My cold email approach got me invited to do a day-long workshop for Copyhackers, which turned into creating their 10x Cold Emails course.

And I've made $500K (and counting) from cold outreach.

Here's what my clients are saying:

"Laura's framework for cold outreach works. Using her experience I created a new channel of inbound traffic with leads that were actually excited to hear from me (and hire me)." - Jesse

“As someone who loathed the idea of cold outreach - it is now my biggest lead source. I took a workshop by Laura Lopuch and she gave me a framework and confidence in cold emailing. Last week I made over $1,000 from one cold email client.” - Brynn

“Laura Lopuch is THE expert and genius of cold emails. Seriously.” - Alia

And then there's Mike:

He sent 23 cold emails using my framework.

Those emails got him 3 sales calls, on a call with Jordan Harbinger (host of Art of Charm podcast), and a $5K/month retainer.

Last time I talked with him, he’s so booked that he’s not marketing.

The opportunities don't just come from the emails you send.

They come from the connections those emails create, the referrals they generate, and the confidence they build.