Short Media Bio

Laura Lopuch is a cold email and pitch expert who helps entrepreneurs write winning cold emails that sell naturally.


Four months after launching her business, she grew it by 1400% and signed a $20,000 client from just cold emails. Now she uses cold emails as her only marketing strategy. She has since helped her clients get their next big $10k or $25k client with cold emails, using her powerful ‘The Relevancy Method.’


Laura wrote a viral article for Copyhackers and has been featured on outlets like The Fizzle Show, Copy Chief Radio, CrazyEgg, and Unbounce. She has also spoken at conferences like MicroConf and Shine Bootcamp.


Longer Media Bio

Laura Lopuch is a cold email and pitch expert who helps freelancers, consultants, and entrepreneurs make more sales naturally with emails.


Four months after launching her business, she grew it by 1400%, using only cold emails. Laura’s success continued when one of her cold emails brought in a $20,000 client. She has since helped her students get their next big $10k or $25k client with cold pitch emails, using her powerful ‘The Relevancy Method.’


Laura wrote a wildly viral article on cold emails for Copyhackers and has been featured on highly ranked industry blogs and podcasts. Her words have appeared on CrazyEgg, Kissmetrics, Predictable Revenue, and Unbounce. She has also spoken at conferences like MicroConf and Shine Bootcamp.


She lives in Denver with her husband, two sons, and two white-faced dogs.


How to pronounce Lopuch

It's not French. And it's definitely not pronounced how it looks.


It's "low-pitch" like in baseball.


A quick video on how to pronounce it -->

Hi-Res Headshots

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Past Podcast Appearances

  • The Copywriter Club: I joined Kira Hug and Rob Marsh to dish about how to do cold emails the right way and why copywriters are some of the best business owners to send 'em.


  • The Fizzle Show: Corbett Barr and I turn a successful podcast pitch inside out, using the same pitch that I sent him. The most honest convo I've ever had around pitching.



  • Mindset First with Linda Perry: I joined Linda Perry to talk about why your mindset is keeping you from cold emailing (hello, rejection!). At the 28:51 mark, I talk about The Relevancy Method: the secret to effective cold emails.


  • Everything is Marketing: I joined Corey Haines to talk about my cold emails and divulged my favorite method of combining stories + cold emails.



  • Tiny Marketing: I share the 7 types of cold emails, my fav song, and why partnerships are huge for tiny teams.


  • Copy Chief Radio: A brutally honest look at cold emails from a copywriting standpoint.

Past Speaking Appearances

  • MicroConf 2019: How to Double Your Conversion Rate on Cold Outreach


  • Copyhackers' Cold Outreach Bootcamp


  • Shine Bootcamp: How to Write a Sales Email for Real



Some reactions to my appearances:

"I found your video on Predictable Revenue very useful and am going to use it to help me during an interview process for an SDR position, where I have to make two “Cold Emails” from a prompt that will be given to me.


I killed the exercise with the interview and got the job. Your templates really helped :)"


-- Brendan Chapman

SUBJECT: You f***ing rock


"I just came across the podcast episode you did for The Fizzle Show and I thought it was ace. I'd been stuck in a bit of a mental rut and hadn't sent out a prospecting e-mail for about a month. Just couldn't bring myself to do it for some reason.


You spoke a lot of sense on there and I'm already feeling better about things. In fact I just sent two cold e-mails this afternoon!


Just letting you know you've helped someone. Hope it brightens up your afternoon."


-- Paul Cowey

Contact info:

Website: www.lauralopuch.com

Email: Hello@lauralopuch.com

Twitter: @waitingtoberead

Instagram: @lauralopuch

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